SEO Content Writer × AI Creative

Words that rank. Systems that scale.

I'm Hassan — I write SEO content that gets found, and I build the AI image, video, and workflow systems that help brands, businesses, and creators scale everything else. Five years writing for clients. Two-plus years building the AI side.

hassanable — live
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5+ yrswriting for UK/US brands
2+ yrsbuilding AI content systems
50+AI assets shipped
8+AI tools in active use
About

A content strategist working at the intersection of language and generative AI.

My background is in SEO copywriting for UK and US brands — five-plus years of blog posts, landing pages, and campaign copy that had to perform, not just read well. Over the last two years I've turned that same research-and-strategy instinct toward AI, building HassanableAI, a brand that teaches businesses, brands, and solopreneurs how to actually use AI to scale: image generation, video generation, automated workflows, and the tool stack behind all of it.

I don't treat "writer" and "AI Creative" as two separate jobs. They're the same skill applied to two mediums: understand the goal, build the system, ship something that moves the needle.

Two Crafts, One Process

Where I work

Two disciplines that run on the same instinct — research the goal, build the structure, ship something that performs.

Writing

SEO Content & Copywriting

Content built to be found and built to convert — grounded in keyword research and on-page fundamentals, written for charities, SaaS, luxury, travel, and legal/service brands across the UK and US.

  • Long-form SEO blog articles & editorial content
  • Website & landing page copy
  • Social media & campaign copy
  • Keyword research & on-page optimization
  • WordPress & CMS publishing
  • UK and US English fluency
AI Creative

AI Creative & Growth Systems

Helping brands, businesses, and creators scale using AI — image generation, video generation, and the workflows and automations that turn a one-off output into a repeatable content engine.

  • AI image generation for product & brand visuals
  • AI video generation — UGC ads, product placement, animation
  • AI workflow & pipeline design
  • Content automation — ideation to publishing
  • Voiceover & avatar synthesis
  • Tool selection, training & consulting
The Stack

Tools behind the work

Image & Video Generation

RunwayPikaKlingAI VEO 3HailuoHiggsfield WAN 2.1SynthesiaMidjourney Stable DiffusionAdobe Firefly

Voice, Avatar & Editing

ElevenLabsHeyGenRevoicer Fish AudioCapCutDaVinci Resolve

Strategy, SEO & Distribution

ChatGPTClaudeNotion WordPressTikTok StudioMeta Business Suite YouTube Studio
Experience

Where I've worked

2023 — Present

AI Creative — Self-Employed / HassanableAI

Building a personal AI education brand from the ground up: 50+ AI-generated video and image assets produced, a weekly AI tools blog, and a growing audience of creators, brands, and businesses learning to scale with AI.

Apr 2025 — Jul 2026

Copywriter — Adshare

SEO-optimised web copy, landing pages, and blog content for UK client campaigns, including a major portfolio of UK charities.

Jan 2025 — Mar 2025

Content Writer — VisaPro Services

Authoritative, research-heavy articles on legal and service-related topics for UK/US readers.

Feb 2024 — Oct 2024

Content Writer / Copywriter — Cretesol Tech

Long-form SEO content across digital marketing, SaaS, and luxury niches, plus on-page optimization for existing web content.

Apr 2023 — Jan 2024

Website Content Writer — Fiveg Soft

SEO-optimised service pages, blog posts, and landing pages for a travel-focused site, improving rankings across targeted keywords.

Jan 2023 — Mar 2023

Content Writer — Cubic Writers

5–7 research-backed blog posts daily under tight editorial deadlines.

Jan 2022 — Jul 2022

Content Writer — Livingston Research

Well-structured written content meeting rigorous editorial and publishing standards.

By the Numbers

Achievements

50+AI-generated video & image assets across UGC ads, brand campaigns, and social content
5+ yrsWriting SEO content for UK and US clients, agency and in-house
WeeklyAI tools blog published consistently at hassanable.com
1Brand built from scratch — HassanableAI
Selected Work

A mix of writing and AI-generated brand content

Built to show the process as much as the output.

AI Video

Video portfolio

UGC-style ads, product placement, and short-form AI video work, hosted on TikTok.

tiktok.com/@hassanashraf30 →
Writing

Writing samples

Long-form SEO articles, landing pages, and campaign copy from agency and freelance client work.

View portfolio folder →
AI Creative

hassanable.com blog

Weekly AI tool reviews, workflow breakdowns, and tutorials for creators and brands.

hassanable.com →
AI Image

Case study — coming soon

A breakdown of an AI image workflow: the goal, the system used, and the result.

Ask me about it →
Writing

Case study — coming soon

A before/after look at an SEO content piece: keyword strategy, structure, and ranking result.

Ask me about it →
AI Workflow

Case study — coming soon

How a client content pipeline was automated end-to-end, from prompt to publish.

Ask me about it →
How I Work

The process, either way

01

Research

Audience, keywords, and competitors — or reference visuals and brand assets, depending on the medium.

02

Structure

Outline the piece, or storyboard the sequence, before producing anything.

03

Produce

Write the draft, or run the AI pipeline: prompt, generate, voice, edit.

04

Refine

Optimize for SEO, or tighten pacing and visual continuity for video and image work.

05

Deliver

Publish-ready copy, or export-ready, platform-optimized creative.

Let's Build Something

Ready to scale your content with AI?

Whether you need a blog that ranks, a brand that wants to learn AI image and video generation, or a business that needs a repeatable AI content workflow instead of a one-off shoot — same process: research first, system second, execution that ships.